All work

02 · Unity WebGL · Automotive Experience · 2025

Ford Bronco Exterior Configurator

An exterior configurator for building a Bronco spec — paint, body kit, lift and accessories — as a single continuous 360° experience.

Client
Powerdose
Year
2025
Role
Lead Unity Developer · UI/UX Designer · 3D Visualization Artist
Ford Bronco configured with a custom body kit, rendered against a desert canyon

Overview

Spec the whole vehicle, not a colour swatch.

Where the G-Class build handles the interior, this one handles everything outside it: paint finishes, exterior accessories, suspension upgrades and styling packages, explored through a fully interactive 360° view.

Photorealistic rendering is paired with PNG sequence transitions so changes land smoothly instead of snapping between states.

What we built

Three colour layers and a full accessory tree.

Primary, secondary and tertiary colour selection sit alongside body kits, lift kits, wheel spacers, performance exhaust and accessory packages — each re-rendered live against the current configuration.

Built to hold its frame rate on mobile as well as desktop, ending in the same instant enquiry handoff.

The Bronco configurator interface showing exterior customisation controls
Ford Bronco shown mid-configuration with alternative wheels and ride height

Configurations

Built specs

Ford Bronco exterior configuration with accessory package fitted
Ford Bronco shown from a rotated 360° camera position
Ford Bronco with an alternative paint finish applied
Ford Bronco configured with a lift kit and off-road tyres

Experience

Build one.

The production configurator, running in the browser. Loads on request — it's a full Unity WebGL scene.

Open full screen

Pipeline

Built with

Technology

  • Unity
  • WebGL
  • C#
  • Blender
  • Adobe Photoshop
  • PNG Sequence Animation
  • AWS
  • JavaScript
  • WhatsApp API

Capabilities

  • Photorealistic exterior visualization
  • Real-time paint customization
  • Primary, secondary & tertiary color selection
  • Body kit customization
  • Lift kit configuration
  • Wheel spacer selection
  • Performance exhaust options
  • Accessory package selection
  • Interactive 360° vehicle exploration
  • Smooth PNG sequence transitions
  • Responsive mobile & desktop experience
  • Instant customer enquiry workflow